How to Integrate Email into Your Content Marketing Strategy

There’s a myth out there that says email marketing is dead. Some people believe social media has taken over and business owners should only use that to connect with consumers. This myth has hurt a lot of business owners because they’ve missed the power of email marketing.

Email marketing is not dead. It’s alive and well. In fact, according to a ExactTarget’s Channel Preferences survey, 77 percent of people prefer to get retail messages via email. Not only that, 44 percent of people bought at least one product or service because of a promotional email last year, reports Convinceandconvert.com.

Email marketing should be part of your content marketing strategy because it extends the reach of your content. The more people you can touch with your content, the higher the likelihood they will buy from you and recommend your services and products to others. The following are some of the best ways that will show you how to integrate email into your content marketing strategy.

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Why Use a Content Delivery Network

MaxCDN

Internet users want their information quickly. If they don’t get it fast, they will likely go to another website. Losing web traffic because your site is not loading fast enough for your users can be devastating to your online business. To ensure you don’t lose valuable traffic, consider a Content Delivery Network (CDN).

Here at Gabfire we use an we recommend MAXCDN

What Is a CDN?

CDN is a way for you to provide alternative server nodes to your users. These are download resources for static content such as images and Javascript, which are known to slow down sites. With them on a server closer to your users’ locations, you’re ensuring a quicker response and download time.

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20 Amazing Free Fonts to Download

As you’re designing your WordPress site, you may want to get a little more creative with the fonts. Luckily, you don’t have to spend a lot of money to use stylish fonts. There are many fonts to download that are completely free. In this post you will find 20 amazing free fonts to download.

Raleway

This font is a sans-serif typeface that’s simply elegant. It’s perfect for headers or text you want to accentuate.

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